In 2017, a new ice cream hit the market – made from sheep's milk, making it a true novelty! Our brilliant team did an outstanding job developing the corporate design and identity. Following the "best minds" principle, we curated colleagues and experts from the fields of graphic design, copywriting, POS design, and photography. Together, we created a distinctive design and positioning that authentically conveyed the naturalness and joy of life of the producers and namesakes, while also elevating the product’s premium status. Embedded in a comprehensive communication mix, which spanned from the launch phase throughout the entire ice cream high season, we succeeded —thanks primarily to the excellent product —in ranking among the top 3 most popular ice cream parlors in Austria according to a public survey. 🍦

• Brand development
• Packaging
• Advertising material
• Webpage
• Social media
• Content generation
• Photo & video shooting
• Press and media work
• Event management
• Opening event